You can listen to the entire series, as well as download supporting articles to help you capture and apply this learning, by visiting: http://www.bakercommunications.com/CBS/index.htm .
By James A. Baker · Founder, Baker Communications
Step one, of course, is having set goals and knowing how to work towards them. Simply setting goals is not enough; you need a plan of action. Dreaming and hoping is great, but without planning and DOING, it won’t amount to a strategy for success. Start by defining your goals and follow up by thinking through what it will take to get there. Identify all the specific activities that must be performed to reach the goal.
Writing these activities down has several advantages. Firstly, it makes them real and concrete, not just wishful thinking. As long as they are just rattling around in your head, you have the option of “forgetting” them or sweeping them under the rug of procrastination. Once they are on your list, though, you must acknowledge the need to pursue them. Secondly, identifying these activities forces you to think through the process of reaching your goal. You may realize that there are more steps to take, more time needed, or items that had never occurred to you before. This can make an impact on your planning.
